WWE, NBCUniversal reach broadcast pact
JON WALDMAN -- SLAM! Wrestling
WWE is staying put with NBCUniversal, as the two sides have reached agreements for broadcasting in the United States for both Raw and Smackdown.
Under the re-up, Raw will remain on USA while Smackdown stays on SyFy. Both shows will remain at their current durations.
The deal was announced early Thursday evening. Terms of the deal were not disclosed, including length of the new agreement.
Highly touted in press release remarks were the 52-week schedule of programming WWE provides.
“USA Network President Chris McCumber, Syfy President Dave Howe and I are incredibly pleased to renew this strategic partnership with WWE,” said NBCUniversal Cable Chairman Bonnie Hammer. “In today’s TV landscape, live event programming is an extraordinarily valuable asset, and WWE remains the only entertainment franchise that consistently delivers this on a 52-week a year basis. We look forward to bringing WWE’s action-packed and unique brand of drama to the wide audiences across our cable networks for many years to come.”
“We are proud to continue our long-standing partnership with NBCUniversal given their premiere position in the marketplace and vast promotional platforms,” added WWE Chairman & Chief Executive Officer Vince McMahon. “We are excited about our future as we further the reach and popularity of our live, family-friendly entertainment programming 52 weeks a year.”
Raw has been on USA for the vast majority of its 20-plus year tenure on television, save for a brief run on TNN (now Spike TV). Smackdown, meanwhile, originally aired on UPN which later became the CW Network Stateside before moving to Syfy.
Additionally, it looks like Total Divas will continue on the E! Network according to the press release, however no terms were released for how many seasons fans can expect.
Stay tuned to SLAM! Wrestling as more details become available on the WWE/NBCUniversal agreement become available.