March 11, 2003
WWE: South African tour a success

STAMFORD, Conn.-- The WWE announced today that its tour of South Africa generated almost $1 million in sponsorship, ticket and merchandise sales for the company, and resulted in the appointment of new licensing agents for consumer goods and home entertainment products in South Africa.

More than 30,000 people attended the sold-out tour, which featured events at Good Hope Center in Cape Town, Westridge Park Tennis Stadium in Durban, The Dome in Johannesburg and the Carnival City Casino in East Rand. Big Concerts was the local promoter. WWE also announced that Character Licensing and Marketing SA will be the consumer products licensing agent for South Africa and The David Gresham Record Company will be the agent for WWE videos and DVDs.

WWE has planned 27 live events in 2003 across five continents, in countries including Japan, Australia, Finland, Germany, Italy, Korea, Mexico, Singapore, Taiwan, Thailand and the United Kingdom.

-- SLAM! Wrestling News Wires.



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