All talk, no ratings action

DEAN McNULTY -- Toronto Sun

, Last Updated: 7:33 AM ET

The reaction from Toronto's all sports radio, the Fan 590, and Maple Leafs hockey carrier AM 640 to this week's release of the fall BBM ratings certainly can be described as curious.

There was AM 640 boss Gord Harris gloating about how the station's Leaf Lunch two-hour smorgasbord on everything hockey flattened the Fan's new Hockey Central in their shared time slot.

Harris maybe didn't read to the last line of the ratings book that showed AM 640 with a 1.6 total audience share.

For the uninitiated that puts the news/sports talker in 19th place among 22 radio stations measured in the Toronto market, even though it was up from a paltry 0.9 share in the summer.

And then Nelson Millman, head honcho at the Fan, said that getting beat in the noon slot wasn't really so bad because the numbers for the start-up program showed promise.

Across the board, Millman may be right because his station's 2.1 total audience share is significantly better than AM 640's but still was down from its summer numbers.

And that leaves the Fan 18th on the leaderboard, something we're sure Millman can't be happy about.

NHL LOSES TV EXEC

The NHL -- still without a TV deal of any significance in the U.S. -- has lost its top media executive, Douglas Perlman.

IMG, the world's top sports management company, yesterday announced that Perlman will be joining the firm effective Jan. 1, 2007, as president of IMG Media, North America.

Perlman was the primary negotiator of the NHL's long-term satellite radio agreements and he negotiated the joint-venture agreement which led to the launch of The NHL Network. He was also named one of the "Power 100" sports executives in 2005 by The Sporting News.

SOPHOMORE MATCHUP

Speaking of the NHL Network, while National Hockey League general managers couldn't agree on a balanced schedule that would have all markets getting a look at sophomore sensations Sidney Crosby and Alexander Ovechkin on a regular basis, NHL Net's John Shannon pulled it off by airing Monday's Pittsburgh Penguins-Washington Capitals game on the NHL Network. The telecast starts at 7 p.m.


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