Sponsorship Cops Want That Shirt Off Your Back
By Thane Burnett
Among the things I won’t now be taking to London, is my favorite Che Guevara T-shirt.
But I’m crossing my fingers they’ll allow my dirty Nike sneakers across the border.
In a continued display of Olympic commercialism over common sense, Games head Sebastian Coe has warned visitors will be turned around at venues if they’re wearing anything that may seem political or display the logo of a non Games-sponsoring company.
So leave that aging Pepsi shirt behind, you Commie.
But Coe did tell the BBC that Nike runners would likely be allowed.
“I think you could,” when asked if the non-partnering sneakers would be allowed to walk into an arena.
I suspect the next step would be to do random urine testing, to make sure your system is free of non-official soft drinks and that only Cadbury candy has passed your lips.
Sniffer dogs at the airport should be retrained to pinpoint the guy trying to wear a Timex into the country, rather that the approved Omega brand.
God forbid I haul out my Master Card instead of my Visa to pay for my hotel.
Protect the sponsors for commercial predators, but leave the little guys alone.
Honest. It’s not really a political statement.
That Che Guevara T-shirt was bought in college and is the only thing we have clean.