OTTAWA - Before his bushy moustache became a big storyline during Monday night's Senators game against Florida, Mike Watson was just another pretty face at Max Auto Supply on Michael St.

Now, the Paul MacLean lookalike is suddenly a somebody, a celebrity, a YouTube and social media sensation, with videos of MiniMac sitting behind the Senators coach the talk of the town and the media throwing around big words like doppelganger. Watson is getting his Andy Warhol 15 minutes of fame ... and then some.

It didn't start out as an attention-grabbing stunt by the 54-year-old Watson, a store manager at Max Auto Supply, where the walls are covered with things like engine enamel, wiper blades, alternators and fuel stabilizers.