Sens star on screen

ROB BRODIE -- Ottawa Sun

, Last Updated: 9:35 AM ET

The Senators are taking their act to the big screen.

Confirming an earlier Sun report, the NHL team announced yesterday it plans to show five pay-per-view telecasts on three Cineplex theatres in Ottawa (South Keys, Coliseum and Silver City Gloucester), and one each in Brockville (Galaxy), Kingston (Gardiners Road) and Cornwall (Galaxy).

It follows a trend first established by the Vancouver Canucks and the Toronto Maple Leafs. The Senators earlier announced agreements with more than 90 pubs and restaurants in the Ottawa area to show the games, the first of them a Dec. 12 game in Detroit.

Jim Steel, the Senators VP of broadcasting, said the theatre games offer another option for fans who don't have digital television capability in their homes, via Rogers Cable or satellite providers Bell ExpressVu and Star Choice.

"Right now, about 50% of the people (in Ottawa) are capable of watching these games at home on digital TV," said Steel.

"From a family perspective, this is a really good alternative. And I would think seeing the game on a 50-foot screen with Dolby sound would be appealing."

TRIAL RUN

The Senators and Cineplex did a trial run for an Ottawa-Montreal game back on April 6, which Steel said "did very well." Discussions between the two sides have been ongoing for more than a year.

"Watching the Senators on our screens is the next best thing to being in the stands at the actual game," said Pat Marshall, VP of communications and investor relations for Cineplex Entertainment.

Tickets will be priced at $10.95 (plus taxes) for adults, and $8.95 for childen ages 3-12.

They are available for purchase at participating theatres or on-line at www.cineplex.com.

The rest of the PPV schedule: March 8, vs. Toronto; March 13, at New York Rangers; March 18, at Pittsburgh, and April 3, at New Jersey.


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