January 20, 2013
PGA Merchandise Show about more than fun and games
By IAN HUTCHINSON, For QMI Agency
Orlando is globally known as home to Disney World, but the segment of society that chases little white golf balls around green fairways would attest that this week’s PGA Merchandise Show in O-town is actually the Magic Kingdom — if they could somehow get in.
The golf consumer doesn’t see what happens at the massive Orange County Convention Center, where new clubs, apparel, gadgets and gizmos are introduced to buyers whose shops will introduce the new products to the masses.
It’s a world of wonder that begins with a giant demo day at Orange County National, followed by three days at the show. I’ve often thought I’d like to take a golf junkie, set that person loose and write about it. It would be an entertaining story.
Visitors to the show this year include Davis Love III, Ian Poulter, Lee Trevino, Annika Sorenstam, Graeme McDowell and David Toms, among others.