The website is curlTV.com and calls itself the "world's first online sports network."
And it was founded by STATUSfirm, a company partially owned by David Nedohin, who throws last the last rock for Alberta's reigning world champion Randy Ferbey.
Among other things, the site will webcast a number of games not available on any TV network this season, including the Olympic trials and Grand Slam games. It will start with tomorrow's $10,000 junior Skins Game in Brandon between Saskatchewan's Kyle George and N.B.'s Andrea Kelly, the respective Canadian champions. The site also has the rights to the $60,000 Skins Game between Ferbey and Manitoba's Jennifer Jones, which will be shown on Sportsnet. The website will show replays of the match, Nedohin said yesterday.
"It's a massive project that will show 21 live events, as well as behind-the-scene footage that goes into an event that people don't see on TV," Nedohin said.
Those events will include those run by both World Curling Tour and the Canadian Curling Association.
The website will also offer a review of games, with tips and explanations.
"It can be used as both an entertainment and information tool," said Nedohin, adding that Sportsnet will air a weekly curlTV show.
The site will be membership driven with the first year offered for $65. Fans can check out tomorrow's junior Skins match for $6.
"This is just one of five or six large-scale projects," Nedohin said.