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Stories

Monday, October 18, 1999

Ricky, pop king of cola

Ricky Martin joins in the Joy of Cola.

According to the Pepsi-Cola Company, Ricky Martin's commercial debuts next week.

The new commercial is called "Bottles," and is the first ad to support Pepsi's Goza El Sabor (Joy of Cola) campaign.

Pespi is calling the commercial "the company's largest Latino effort to date."

"Bottles" was filmed in Los Angeles and directed by Wayne Isham who directed Ricky's smash hit, "Livin' La Vida Loca."

The 30 second commercial features Ricky singing the new cola song to a sold out crowd.

Ricky will also appear in a second Pepsi commercial called "Monitors," print, radio and in-store advertising campaigns.

"Bottles" debuts on Univision, Telemundo and Galavision.